There's a countdown timer that dynamically shows the time remaining until you launch a product or before a sale is over. You can add product details, embed a video, pull in your most recent blog posts with a dynamically updating RSS block, and more.
It's a great way to send interactive emails instead of just digital letters. Beyond email content, MailerLite also includes robust automation and audience segmentation features in the free plan. An intuitive builder makes quick work of mapping out automation workflows.
You can create both persistent and one-time segments and view aggregate statistics by segment, too. MailerLite pricing: Free for up to 1, subscribers and 12, emails per month. Moosend isn't the most streamlined email marketing app we tested, but it makes up for that with generous allowances on the free plan and powerful segmentation options for eCommerce businesses.
The email builder works as you expect with drag-and-drop functionality to add elements and a rich text editor. Once you connect your eCommerce site, click over to the Revenue Dashboard tab to see an overview of exactly how your email marketing efforts lead to sales.
Compared to other apps we tested, it takes a few extra clicks to build a new segment. But even free users can segment lists by crucial eCommerce dimensions like average order value, subscribers who add a particular product to their cart, total spending, and more. Moosend also includes automation features with its free plan: over a dozen automated "recipes," including sequences for abandoned carts, upsells, and customer loyalty.
Moosend integrates with Zapier , opening up connections with tons of other apps and automated workflows for things like adding new Moosend subscribers from new leads and verifying email addresses for new Moosend subscribers. Moosend pricing: Free for up to 1, subscribers and unlimited emails. The more you use your email marketing tool, the more you'll need to rely on automation. And Sendinblue offers a variety of templated automation flows, based on your goals.
You can choose your workflow to improve engagement, increase traffic, grow revenue, or build relationships. Even with this kind of advanced automation, you can get from account setup to actually editing emails in just a few clicks. Once you're there, you can build your emails with dozens of pre-made templates and a drag-and-drop editor. Then, either send them as email newsletters or use Sendinblue's automation workflows to send them on a schedule.
You can't send as many emails at once as you can from other free email marketing tools, but you can manage more contacts and split them into focused lists. Sendinblue also lets you buy pre-paid credits to send more than your daily email limit. Expand Sendinblue's capabilities by integrating it with Zapier to automatically create new Sendinblue subscribers from new Google Contacts, Typeform submissions, and more.
Sendinblue pricing: Free for up emails per day and unlimited contacts. At first glance, Mailjet is a perfectly capable email marketing service. It offers several dozen fully-designed email templates, the drag-and-drop editor you expect, and support for transactional emails. Its free account is a great way to start your email strategy. But during setup, Mailjet offers a choice between its Marketer and Developer interfaces. You can plug Mailjet into your app or eCommerce store and set up transactional emails, too.
If you move to Mailjet's paid plans, you can add anywhere from five to more than 15 user accounts, so marketers and developers can easily collaborate on your email marketing. Plus, Mailjet integrates with Zapier , so you can do things like automatically send emails to people who complete your Typeform or create Mailjet subscribers from new Facebook lead ads leads.
Mailjet pricing: Free for unlimited contacts and up to 6, emails per month. Zoho Campaigns offers the most flexible, generous free plan of all the apps we tested. The subscriber and email sending limits aren't crazy—you get 2, contacts and 12, sends per month—but the free plan also includes full automation capabilities, robust audience segmentation, and tons of beautifully-designed and professional templates.
The drag-and-drop editor works how you expect and includes support for dynamic content blocks. You can even personalize dynamic blocks based on your customer segments. When it comes to automation, you'll choose from autoresponders one-email triggered sequences or fully automated workflows. Both are available on the free plan and include several workflow templates to help you build out automations faster.
When you create a workflow, you can choose from templates for welcome and onboarding, nurture series, re-engagement, customer retention, eCommerce, and conditional workflows. When you're ready to scale, you can connect with any of Zoho's other apps, so you have a whole suite of tools at your fingertips. You can also connect Zoho Campaigns with thousands of other tools via Zapier , allowing you to automate workflows like adding new form responses to your email lists or verifying subscriber email addresses.
Zoho Campaigns pricing: Free for up to 2, contacts, 12, emails per month, and 5 users. Once you've picked your app, here are a few ideas for how to automate your email marketing tool. Then take a look at 4 ways to use marketing automation to grow your business.
This piece was originally published in February by Matthew Guay and has also had contributions from Jessica Greene. Select any one of our templates and edit text, images etc. Choose from various templates and highlight your marketing message. Upload frequently used images in our image gallery. Utilize them to create different email marketing campaigns. Fetch images from Image gallery. We support various image formats. View your broadcast in a webpage. Send your broadcast as a link to open in a web browser.
If the broadcast is not viewable to some contacts they can opt to view the message on a webpage. Allow recipients to share the webpage on social media sites. Simply submit a HTML link. Add images from your image gallery to your webpage.
You can schedule your Mailrail email campaigns to be sent at a particular time. Schedule a time for every broadcast. Create campaigns with your existing list, and send them at the exact date, or dates that you specify - down to the minute..
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